Our Customers

We are committed to making shopping experiences easier and more emotionally fulfilling for our customers.

Ace customer shopping habits:
• 70% of Ace customers have shopped at Home Depot or Lowes in the past 60 days.

• On average, 6% of customers shop Ace most often for hardware, home improvement products.

Today’s customer is looking for a seamless, easy shopping experience whether online or in store.
• Before making a trip to a store, the customer needs confidence the store will have what they need (whether that be quality products in stock for their project or a little help).

• And when they are with us, they want to be able to find and buy products easily and efficiently.

Ace customer demographics:

Largest growth opportunities: