Color: Secondary Palette (Web)

Our color system is comprised of two palettes: Primary and Secondary.

Our web secondary color palette consists of 5 colors that complement our primary brand colors and feel modern, dynamic, bold and interesting. They represent iconic elements that are reinforce our brand (green grass, blue sky for a sunny grilling day, etc.).

While these colors have a broad range for usage, they should be used as accent colors only—applied to copy and patterns without diluting our primary color palette. No additional colors may be added, nor should current colors be tinted—they should always be used at 100%.