The Ace Logo: Size & Spacing

Our logo has been carefully developed using a grid system to ensure consistent proportions. Manipulating or changing the appearance of our logo in any way diminishes its integrity and recognition, and undermines our protection against trademark violations.

Internal/Corporate Logo Applications
Ace, The helpful place logo is used in most instances. However, there are circumstances when the Ace wordmark can be used alone. Below are some exceptions:

• Exterior building signage
• Internal / corporate communication
• Clothing (embroidered logos)
• Mobile apps
• Ace branded product
• Circumstances when the text would be too small to be legible

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